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Upcoming events & conferences

Connect with members of the Demostack team!

Demostack + Lavender Happy Hour in Toronto

Calling all Toronto residents!

The Demostack and Lavender crew will be hanging out, kicking back, and having some fun at Amsterdam Brewing Co. on October 27th. If you are in the area you won't want to miss this. 

There’s plenty of FREE local food and beverages, music by Saad Khan, and great conversation.

​We’re capping registration at 200. So register now because this WILL fill up quick.


Web Summit 2022

Our CEO and Co-Founder, Jonathan Friedman, will be speaking at Web Summit, live in Lisbon on November 3!

Be sure to catch his session on "StorySelling: The secret to winning more deals" at the SaaS Stage.

Recent Webinars

How to build your demo infrastructure for scale in 2023

Be honest - is your demo environment the best representation of your product? Start 2023 off right with a demo environment that can back up your business goals.

Join us for Part 1 of our 2-part series, where our expert panelists Jakub Suchy and Dan Katz will highlight the biggest issues when building in-house demo environments vs. buying a demo solution that can meet your specific needs. 

You’ll learn how to:

  • Strategically think about your 2023 demo plan
  • Dig into the pros and cons of build vs. buy
  • Take the complexity out of your demos

Break away from the chains of your current demo environment and free up time to focus on what matters most.

Register HERE

How to create the connection

What makes an engaging story? How do you weave this story into your demo in a way that connects to your audience? Watch Nick and expert demo coach, Peter Cohan, break down what it takes to craft a compelling story around your demo.

You’ll Learn:

  • How to wrap a story around your demo.
  • How great discovery leads to better storytelling.
  • Using stories to support pain points, solutions, and expertise.
  • How to rebound from a demo disaster.

Watch Now

30 days in 30 minutes: Storytelling Roadtrip Recap

Fresh off his West Coast Storytelling Tour, Nick Capozzi, Demostack’s Head of Storytelling, has spent the last 30 days on a quest to find out how the best and the brightest in sales utilize storytelling.

Learn real-life tactics and hear examples of using storytelling to improve team performance, drive revenue, and strengthen the buyer-seller connection.

You'll learn:

  • Drive better sales numbers with these 3 tips for sales leaders
  • Uncover top actionable sales trends right now
  • Build the seller/buyer connection through storytelling
  • Upskill your best practices to set the stage for your stories to make an impact and achieve success

Watch Now

How to crush demos in 2022 and beyond

You’ve heard it time and time again - buying habits have changed. So, why are we still demoing like we used to? 

Watch Mor and Nick discuss how to set your demo up for a win, why demos fail, and how you can find demo success in 2022.

You’ll Learn:

  • Setting the foundation for a win
  • The three things that kill demos (and how to fix them)
  • How to tell product stories that close deals

Watch Now

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